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Jeffrey Archer was Brit, but dil tha Hindustani

Image: The Economic Times. Rights remain with the publisher.

Jeffrey Archer enjoyed significant popularity among Indian readers from the 1980s to the 2000s. His characters embodied ambition and willingness to achieve their goals, resonating with India's elite. Despite Archer’s success abroad, he remained largely unrecognized in Britain, where his work was often dismissed.

Over the years, reading preferences among Indians have shifted towards contemporary authors and self-help literature.

Read the full report on The Economic Times

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Section
Business
Topics
Films & OTT
First reported by
The Economic Times
Reporter
anuvab pal
Published
Saturday, 10 October 2026, 11:26 pm IST
Coverage
One outlet so far

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